Why use a Graphic Design Agency?

Bird and Co Creative are a professional graphic design agency covering Redditch, Bromsgrove and the surrounding area of Worcestershire.  Here are some of the benefits that your business will gain by using a design agency.

Advantages of Using a Graphic Design Agency

There are numerous advantages to using the services of a graphic design agency, like ourselves.  They will be able to help you come up with a corporate style and branding that reflects your business.  This can be reflected not just on your brochures and letterheads but also on your website, packaging and point of sale materials (POS).

Having a team of creative designers means that we can brainstorm ideas among the group.  This allows us to come up with a range of ideas and concepts for a project.  It also has the advantage that you are not dependent on the availability of one individual to have your work completed.

When customers come to us they often use terms that they would like their designs to convey.  We can then work these into the designs and concepts that we create. These could include words like “trust”, “caring”, “professional” and “unique”. Or they may be more descriptive such as “we want the design to reflect our image as the number one supplier of software to accountancy professionals”.

By listening and being responsive to our clients needs, we are invariably able to come up with innovative designs that reflect the business goals.

Get the Best from Your Graphic Design Agency

Before you speak to your agency, it’s a good idea to be prepared with some basic information. This will enable the designers to produce some concepts that match the results you want to achieve.  The following questions will help you gather the information required to create effective design concepts.

Audience – Who are the target audience that you are trying to reach? How old are they? Male or Female? Geographical location?

Positioning – Where is your product positioned in the market?  Is it at the luxury end or are you intending to ‘pile ‘em high, sell ‘em cheap’. Who are your main competitors?

Medium – What mediums do you wish to use? Internet, print, POS, outdoor signs?

Purpose – What is the purpose of your marketing? Make a sale, get people to phone you, ask people to visit a website?

Your Business Deserves the Best

We have built our reputation by providing a top quality service to our list of clients.  This includes advising on what the best finish will be for your leaflets, business cards and brochures.  Even the best designs will not convey the right image if they are produced on cheap paper.  We have over 20 years experience in the design and print industry.  Through this time we’ve built up a great deal of knowledge about what works best.

Get Started

When you’re ready to start your next graphic design project, give us a call on 01527 573771.  If you are in the Redditch, Bromsgrove or Worcestershire area, we can meet up to discuss your requirements.  Or you can send your information by email.